As students across the tri-state area of Kentucky, Virginia and Tennessee head back to school, Food City is gearing up for the kickoff of their popular Apples for the Students program.
Students are supplied with a letter containing a barcoded number to provide to their friends and family members. When scanned during the check-out process, the barcode alerts the system of the corresponding school to credit with the purchases, making points collection easier for everyone – the schools, parents and students.
Food City first initiated their Apples for the Students program during the 1990-91 school year. Now heading into it’s 19th year, Food City has awarded in excess of 11 million dollars in much-needed educational equipment and tools to over 800 participating area schools.
“We’re committed to giving back to the communities we operate in and we take the education of our youth very seriously,” said Steven C. Smith, Food City president and chief executive officer. “Our Food City Apples for the Students Program is an easy, cost effective way for area schools to gain the vital educational equipment and tools they so desperately need”.
The 2008-2009 Apples for the Students program will begin August 24, 2008 and continue through April 4, 2009. Food City has pledged a total of $850,000 in contributions for the upcoming school year.
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