What were they thinking?
NAS-CAR that is. What could the powers that are be thinking when they told Arnold Motorsports, owners of Derrick Cope’s number 50 Dodge, that he couldn’t run a sponsor named Redneck Racing.Com, but allowed a Busch Grand National car to run a sponsor last Saturday with, Boudreaux Butt Paste on it.
I think all of the marketing people that are in charge of determining whether or not NASCAR’s image is being portrayed the way it should be are spending too much time at the Hooters around the corner from the Headquarters, playing quarters and determining the fate of sponsorship when they’ve had one too many King of Beers.
The inadequacy of thought continued when they wouldn’t allow Tony Stewart to run the full name of the new CD by Kid Rock on the hood of a Busch car owned by Kevin Harvick. Kid Rock was displayed all over the car, and taped over on the front was the one of the words in his title CD “Bad A__.”
So according to NASCAR, you can put the name of your posterior end as a butt, but you can’t use the “a” word in print, and you sure better not use Redneck, that might offend one of the fans in the stands that are red skinned from the day in the sun, and sucking on a 6 dollar beer.
If NASCAR spent as much time policing why one of the cars can lead over 500 miles in a 600 mile race, maybe it wouldn’t have the decisions whether or not to use these unorthodox sponsors on the cars. The money demands are in excess of 20 million now, and it seems the only ones that are getting that kind of money are the teams that need it the least. Fed X and Bass Pro Shops are both talking about coming to NASCAR, and both are talking to teams that already have sponsorship from other companies, which means that either they will start a new team with another car, or take the current sponsor off of a car and put the new one on,leaving a bad taste in the mouth of the leaving sponsor, who of course will not go to another smaller team.
NASCAR, get your head out of the butt paste before we don’t have a sport left to mess up.

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